That ’70s book

70's Cop

“One of Apostrophe’s missions is to republish brilliant books that deserve new life, and The Serial was always top of my wish list,” says Martyn Forrester, who launched Apostrophe Books in February of last year. “I was in my 20s when the book first came out to rave reviews, and I can remember buying a copy straight after I saw Newsweek describe it as ‘one of the most delicious acts of cultural sabotage since Mark Twain.’ That was a bold statement, because I loved Mark Twain, but it turned out to be true. The Serial is that good—it’s iconic, right up there with Catch-22, Dr Strangelove and Huckleberry Finn.”

In preparing the e-edition, Apostrophe tracked down Tom Cervenak (via a call for his current whereabouts in the Pacific Sun’s letters page), who illustrated a new piece of artwork for the edition, and readers have been busy downloading The Serial—complete with McFadden’s new intro—since it first became available in late December.

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January 2013
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